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Browse our fam collections
Lake Apparel

We all pitched in to bring to you some of our favorite lake wear with comfort being key.

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Wear Norris
$ 28.00 USD
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Around the Campfire
$ 55.00 USD
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Suns Out Tee
$ 44.50 USD
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Cozy Crew
$ 34.00 USD
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Pablo's Pick
$ 35.50 USD
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Rainy Daze
$ 74.00 USD
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Lake Life Tank
$ 32.50 USD
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The Tanked
$ 32.50 USD
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Crop Top
$ 43.00 USD
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Cotton Coverup
$ 46.50 USD
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Washed Tee
$ 41.00 USD
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Cate's Crew
$ 30.00 USD

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Born in the Outer Sunset, San Franpsycho originally began as a surfing film documenting the local Ocean Beach surf scene in 2001. After the film, fans identified with the name and demanded we make clothing. So we learned the art of screen-printing, creating various garments in a dark basement by night, and selling out of of an orange and black zebra-striped van named Big Chaos by day.

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